Services 01 Advisory 05 Sales 02 Product 04 Creative 03 Marketing

Strathalan

Client Baptcare

Project Type Independent living apartments and residential aged care

Services Product development, marketing, creative and sales

Location Macleod, Victoria

Strathalan celebrates wellbeing, inside and out. Our involvement included local area and consumer research that informed the masterplan and architect brief. From 2017–2018, the One Fell Swoop sales team sold the first stage of villa units. After this, we worked with Baptcare and their consultants to design a four level apartment building that also houses new community facilities. Sales have surpassed expectations. Currently we are working on the next stage of villa product to be taken to market in 2020. Based on the popularity of the site, with co-located aged care, we anticipate the villas will be snapped up by willing purchasers on the database.